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Indybay Feature
Tue Dec 17 2019
California Bans Fur Sales Statewide
Fur Free Friday Protests Continue at Fur Retailers After Statewide Ban Passes
Fur industry corruption, animal cruelty investigations, animal liberation actions, and anti-fur protests have culminated in legislative victories to ban fur. Berkeley-based grassroots network Direct Action Everywhere (DxE) spearheaded the passage of city-wide fur bans in Berkeley in 2017 and San Francisco in 2018. This October, California passed the nation’s first statewide ban on the sale of animal fur, following years of work by organizations including In Defense of Animals, PETA, The Humane Society of the United States, Social Compassion In Legislation, Compassionate Bay, DxE, and others. The California ban goes into effect January 1, 2023.

Prior to passage of California AB 44 banning fur, dozens of people who showed up in Sacramento in July to speak in opposition to the bill were later revealed to have been paid to do so by the Fur Information Council of America and Mobilize the Message, a Republican consulting firm.

On November 29, in the long-time tradition of Fur Free Friday protests the day after Thanksgiving, DxE activists demonstrated at a Walnut Creek fur store on Black Friday, less than a week after the store’s opening. One protester, Cassie King, masqueraded as a manager, welcoming customers into the store with satirical enthusiasm, describing the violent, cruel ways animals in the fur industry are treated and killed. The fur store, Maximillian, sells fur relocated from Saks Fifth Avenue in San Francisco, where a complete legal ban on fur sales becomes effective January 1, 2020.

photo California Bans Fur Sales Statewide, Following Paid-Protester Exposé | photo Black Friday Fur Protest Inside Walnut Creek Store Following Statewide Ban on Fur Sale

Related Features: Protest Pushes Retailer as California Considers Fur Ban | Oakland Activists Accused of Freeing Animals Are Charged as Terrorists (2015) | Animal Liberation Front Claims Increasing Number of Fur Farm Raids (2013) | Fictional Film Bold Native Follows Animal Liberator & "Terrorist" as He Plans Mass Action (2010) | IDA and PETA Hold Annual Protest Against Fur Retailers in San Francisco (2010) | Animal Liberation Activist Peter Young Speaks in Santa Cruz (2008) | J. Malnick Clothing Protested for Selling Fur (2008) | Peter Young Speaks at the Long Haul (2008) | J. Malnick's in Oakland Targeted as the Only Major Fur Retailer in the East Bay (2008) | Events Around the Bay Area Show Alternatives to Consumerism (2007) | Peter Young Is Freed (2007) | Day of Action in the Streets As People Protest Consumerism (2006) | Stop Huntingdon Animal Cruelty Activists Convicted Under Animal Enterprise Protection Act (2006) | Buy Nothing Day on the Day After Thanksgiving (2005) | Fur-Free Friday in San Francisco's Union Square (2005) | "Wanted" Activist Peter Young Pleads Not Guilty to Terrorism Charges (2005) | Feds Target Bay Area Activists (2005) | Yearly Seal Hunt Goes on Despite Protest and Burgeoning Boycott (2005) | Wet Seal Protest in Modesto Despite Attempted Intimidation (2005) | Guerneville Split Over Fur Protests (2005) | Fur Free Friday Across the Bay Area and Beyond (2004) | Anti-Fur Protest in Union Square (2002) | Masses are Commanded to Shop, Shop, Shop... Subversive Counter-Shoppers Thrown in Jail (2000)
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