Film: Next Industrial Revolution

Architect Bill McDonough and chemist Michael Braungart bring together ecology and human design, taking nature itself as our guide for reinventing technical enterprises to be as safe and ever-renewing as natural processes. They work with corporations with over half a trillion dollars in annual sales, companies like Ford and Nike, to redesign buildings, processes, and products to work according to nature's rules. Using the stories of five projects that represent a revolutionary change in the direction of the human economy, the film inspires people to reconsider their current efforts for the environment, reinvent their businesses and institutions to work with nature and redefine themselves as consumers, producers, and citizens to promote a new sustainable relationship with the Earth.
“One of the most informative, brilliant and hopeful films about the transformation of industrial and economic activities that will lead to a healthy, just, socially stable and environmentally sustaining society for all current and future generations.” (55 min, 2001)


The Chris Award, Columbus International Film & Video Festival

First Place in Category, EarthVision Environmental Film Festival, 2003

For more info please see: http://www.worldcentric.org or http://www.uucpa.org