Republicans' 160 page playbook for 2006

Repug pollster/strategist Frank Luntz has produced a 160 page playbook detailing how the right-wing should sell their agenda. Luntz admits that Republicans are having problems now because they "lack factual discipline" when speaking about Social Security. But, when exactly is it that they ever have factual discipline?? They can't exactly run out and talk about hoarding wealth and fuck everyone else. This documents how BS is their business.