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A 30% Rise in Campaign Costs to Achieve the Same Turnout Rates
60.5% of the eligible electorate -- which was 55.8% of the voting-age population -- voted in 2004; 59.5% of the eligible electorate -- which was 54.7% of the voting-age population -- did so in 2000. In short, it took a whopping 30% rise in campaign costs to achieve practically the same turnout rates as 2000.
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