Clergy: Veggie Jesus Ad Is Sacrilegious

The billboard includes a picture of Jesus with an orange slice in place of a halo and was erected by People for the Ethical Treatment of Animals, or PETA, to coincide with Passover and Easter.

PETA's Bruce Friedrich said the campaign is meant to provoke the thought that if people are eating meat, they are promoting cruelty to animals.

"The way that animals are treated on factory farms and slaughterhouses is egregiously cruel and mocks God," Friedrich said.

But Rabbi David Ostrich of Temple Beth-el, said historical evidence indicates that Jesus, like other Jews of the time, was a meat eater. He said a ritual part of the Passover meal was a lamb slaughtered in the Temple in Jerusalem.